Providing customers with real-time tracking lets you proactively give them predictive ETAs as well as automatic alerts when unexpected delays happen. ![]() Last mile visibility requires: Tracking packages once they are loaded onto trucks Visibility is key to building a customer-centric logistics strategy.Ĭarriers need to ensure their internal operations have full visibility throughout the supply chain, especially during the last mile. Here were the most common elements customers expect to see during their delivery experience: ( Source) ![]() What do all these things have in common? Visibility-customers want full visibility into their delivery, which is supported by data. Onfleet's real-time driver tracking for customers Ability to rate the experienceĬustomers are able to rate their experience which helps them feel empowered and heard, as well as provides valuable feedback to the carriers. Onfleet’s clean, responsive interface provides customers with live driver location updates, including accurate ETAs. Onfleet's tracking page from the customer's perspective Real-time tracking on a map via a mobile phone Not only does this make the customer happy, but it benefits the driver too as it helps ensure the customer will be available at the time and place of delivery. Onfleet's delivery notifications for customersĪbility to communicate directly with the driverĬustomers can call or message the driver with one tap from their mobile device. Onfleet lets customers know when their delivery has started, when it should be expected, and when it’s about to arrive with automatic text messages. Here are some examples of just how software can help, with examples from Onfleet. Just as their customers wish to see full visibility into their delivery, admins also want to follow driver and vehicle tracking. Last mile tracking software gives customers all of the things they’re looking for in a delivery service. They apply to a wide range of industries (think: Uber, Grubhub, Instacart). These expectations aren’t limited to e-commerce businesses either. They want real-time information about their order, including: Not only that, but customers’ expectations have gone up as well. So, businesses need to make sure they’re providing an exceptional delivery experience to attract, acquire, and retain customers. Last mile carriers are constantly looking for new ways to improve efficiency and shorten that last mile.Ĭustomers today have the power to research companies, read reviews online, and find the lowest prices and shipping costs before making a purchase. Last mile carriers, also known as "delivery service providers," can include regional courier companies as well. Some examples of last mile carriers are FedEx, UPS, and USPS. The process of last mile delivery consists of transporting a package from a hub to its end destination as quickly and cost-effectively as possible. ![]() What is a Last Mile Carrier?Ī last mile carrier is a party responsible for a package’s final leg of delivery. This information shows the customer the whereabouts of their package in real time. Last mile carrier tracking is the fulfillment, shipping, and delivery status for a customer’s order. In this post, we’ll look at how your business can employ software to improve last mile carrier tracking to meet customer expectations. Today’s customers expect full visibility into the whereabouts of their package, from the moment they place their order until they receive it.
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